Pharrell has announced his co-ownership in G-Star RAW, a jeans company. Photo; Filed
Pharrell has announced his co-ownership in G-Star RAW, a jeans company.
‘On top of my business’, Pharrell wrote on Twitter yesterday (February 9), ‘As of today, proud to be a co-owner of @GStarRAW.’
The Virginia Beach, Virginia businessman will be charged with helping the company with its collections, advertising and business strategy.
‘G-Star is an independently minded and forward thinking company,’ Pharrell says on G-Star’s website.
‘I believe they will be the definitive jeans brand of the 21st century.
‘I am looking forward to be part of that mission and to co-create G-Star’s future.’
Pharrell has been working with G-Star for two years via his Bionic Yarn on RAW for the Oceans, which uses recycled ocean plastic to make denim.
The rapper-singer-producer also has the Billionaire Boys Club and ICECREAM clothing lines.
On top of my business. As of today, proud to be a co-owner of @GStarRAW http://pic.twitter.com/dc3YARX0om
— Pharrell Williams (@Pharrell) February 9, 2016
by hotdropz
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