Social Media/Digital Marketing Manager
- Job Type - Full Time
- Job Field - ICT / Computer Media / Advertising / Branding
Job description
Profile:
The candidate will be an Internet savvy, serial media/online marketing expert, with sound marketing acumen, intellectually sound and shrewd, with a rich experience in digital marketing solutions. Experience working with FMCG brands is a must.
Responsibilities:
The candidate will be an Internet savvy, serial media/online marketing expert, with sound marketing acumen, intellectually sound and shrewd, with a rich experience in digital marketing solutions. Experience working with FMCG brands is a must.
Responsibilities:
- Executes a comprehensive social media strategy that raises visibility and traffic for target audiences and followers
- Analyze and report on campaign performance on a day to day basis for impact on target audiences - translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns
- Create monthly editorial content calendars for each brand within the portfolio
- Create, curate, and manage all published content (images, video and written).
- Customer relationship manager,online monitoring,listening and evaluation.
- Cultivate a social media referral network
- Copy, edit articles, press releases and other content from freelancers
- Research and source material for content. working with sales and marketing team to create ideas
- Manage social media presence and execute maintenance on social media properties and accounts -Instagram, Google Plus, Facebook, Pinterest and Twitter
- Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate. I.e. Monitor, listen and respond to users in a “Social” way while cultivating leads..
- Analyze Social Media statistics: Likes, impression, reach to generate insights from site metrics and implementing same to improve site performance
- Manage freelancers while providing collaboration and training as needed
- Analyse marketing initiatives - Responsible for metrics and delivering monthly reports and measuring ROI
- Community Building : Research and identify Communities, Sub-Groups from various touch point of each regions ( Music, Football, Comedy, Celebrity e.t.c ) and develop how the organization can leverage this partnerships
Interested and suitably qualified candidates should visit Great Brands Career Page on LinkedIn
New Job at Great Brands Nigeria Limited
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Oleh
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